Resources for the Research Community
Facebook is, at the core, an entertainment destination where people connect. That’s the primary goal anyway for the average Facebook user, but there are plenty of ways to interact with companies as well. A new study by ExactTarget and CoTweet finds that one of the key drivers to get a Facebook user to “like” a [...]
In Ketchum and myYearbook’s recent survey of 13 to 19 year olds, they found that teenagers are some of the most active online social influencers. How do these teens spend their time? They text, update, hang out on social networking sites for about two hours each day, they make purchases and then they talk about [...]
