How We Applied Gamification to Building a Business

monopoly

Feedback begets accomplishment. Feedback is one of the core principles of gaming, and by natural extension engagement. My close friend, client and business associate, Romi Mahajan has written quite a bit on rethinking gaming and how it applies to our lives – gaming for marketing, research and even management. I believe one of the fundamental reasons why gaming is […]

How to Write a Market Research Plan

planning

In the past, we BUDGETED for market research.  This usually included our annual customer satisfaction survey and then we simply looked at our marketing plan an set aside a budget for the new product research we were going to do in the next year. These days things are a little different.  I find myself recommending […]

Despite Economic Recession, Entrepreneurial Activity Reaches Highest Point in 14 Years, Says Kauffman Report

A recent report issued by the Ewing Marion Kauffman Foundation points to an increase in entrepreneurial activity in 2009.

The Best Industries for Starting a Business In 2010

The team at Inc. have put together a list of the most promising industries for start-ups in 2010 based on data from the Bureau of Labor Statistics and from private research groups.