Interview: Paul McDonald, Google Consumer Surveys – Part 3

GCSLogo

This is the third in a series of posts presenting an interview I conducted with Paul McDonald, Product Manager, Google Consumer Surveys. Click here for Part 1. Click here for Part 2. In this third and final part of the interview, Paul answers a series of questions I asked him about Google’s plans to pursue specific […]

Interview: Paul McDonald, Google Consumer Surveys – Part 2

Paul McDonald

This is the second in a series of posts presenting an interview I conducted with Paul McDonald, Product Manager, Google Consumer Surveys. Click here for Part 1. Click here for Part 3. In this second part of the interview, Paul talks about the reaction of the market to the launch of Google Consumer Surveys, indicating […]

Interview: Paul McDonald, Google Consumer Surveys – Part 1

GCSLogo

This is the first in a series of posts presenting an interview I conducted with Paul McDonald, Product Manager, Google Consumer Surveys. Click here for Part 2. Click here for Part 3. In the interview we covered a wide range of topics, including the genesis and development of Google Consumer Surveys, Google’s corporate philosophy, the product’s methodology, the market […]

An Interview with Snapdeal CEO Kunal Bahl

Kunal Bahl

I recently had the honor and the pleasure of interviewing Kunal Bahl, the CEO of Snapdeal.com, perhaps the hottest c-commerce company in India.  If you are not familiar with the Indian e-commerce market, I recommend this recent article from Forbes magazine, “Startup India Flips Out over E-Commerce,” which mentions Snapdeal prominently.  We touched on a […]

Start Learning to Become a Data Scientist

Data Scientist

With the advent of the web and increased business process automation, companies are increasingly finding themselves inundated with vast troves of data.  Making sense of and extracting insights from this data is a job that requires a wide range of skills – from the technical to the inferential – which are seldom found together in […]

A Discussion of Text Analytics with Michael Tupanjanin

Michael Tupanjanin

What follows is the next in a series of interviews I conducted at the Net Promoter Conference in San Francisco last month.  If you missed my video interview with Dr. Ming Duong-van, you’re going to want to click over for a listen to his fascinating interview.  Still to come is an interview with Satmetrix CEO […]

Exclusive: Dr. Minh Duong-van Applies Physics Principles to Text Analytics

Dr. Minh Duong-van

At the Net Promoter Conference I had the honor of meeting and conducting an interview with Dr. Minh Duong-van, a renowned physicist in the field of chaos theory.  Dr. Minh was at the conference for the announcement of a partnership between his company, Metavana, and Satmetrix, the Net Promoter Company, to create a Social Net […]

The Future of Market Research

Market Research Trends

As anticipated, it was a fascinating and thought-provoking discussion yesterday in the Market Research Trends 2012 webinar.  There were over 40 people in attendance live, and there were many interesting questions submitted by the audience. The discussion featured Lenny Murphy, editor of the GreenBook Blog, and Romi Mahajan, CMO of Metavana (Vivek Bhaskaran, CEO of […]

Focus Groups are Dead: An Interview with Mike Volpe, HubSpot CMO

Mike Volpe

Editor’s Note:  I recently attended the Social Media FTW (For the Win) conference where HubSpot‘s Chief Marketing Officer, Mike Volpe was a keynote speaker.  During his talk, Mike contrasted the analytics HubSpot gives marketers with traditional feedback, using focus groups as an example.  I caught up with Mike afterward to get his further perspectives on market […]