Another Tool in Your Infographic Toolbox

365171

Create Infographics in 3 Easy Steps A while back, I provided a roadmap for creating infographics and promoted one of the new online tools for creating these visuals.  I have since been introduced to a similar resource called Venngage.  Venngage is extremely cost effective at less than $20 a month (they have a sale right now […]

How To Create Infographics: Tips & Tools

how to create Infographics

Not since the invention of online surveys has something sparked the imagination of our industry like Infographics. Sure, we haven’t mastered the art of making them, and we aren’t quite sure how to define them.  Yet most of us know a good infographic when we see it (or think we do). I want to take a few […]

Review of Salesforce: Throw Away Your Prospect Spreadsheets

salesforce

This post might be a little outdated for some of you, but I know that there are many small marketing research agencies out there that are still maintaining their client and prospect lists in Excel.  I know because I’ve been there, I’ve lived it, and I’ve talked to some of you who are still living […]

5 Critical Success Factors When Offshoring Market Research

Offshore oil platform on the North Sea

As project timelines and budgets shrink, outsourcing some research operations to lower cost providers becomes more and more attractive. I experienced this first hand a few years ago as I developed a relationship with Annik in India. What I learned from that experience is that creating a successful outsourcing relationship takes time, as there can […]

E-tabs Graphique Review: Autopopulate Charts with Updated Data

logo

This is a three-part series of reviews of MR tools you should be using but might not know about. Third and final is E-tabs Graphique, a PowerPoint extension that allows quick and easy chart creation. Challenge: Have you ever been stuck manually entering numbers into PPT graphs? At some point, we’ve all been there.  And […]

Luminoso Review: Elegant Visualization of Unstructured Text

luminoso

This is a three-part series of reviews of MR tools you should be using but might not know about. Second is a review of Luminoso, an online solution that allows you to analyze the verbatim text of survey respondents. Challenge: As the era of Big Data evolves, we are seeing more tools to deal with […]

MarketSight Review: Survey Data Analysis Software at the Intersection of Usable and Flexible

MarketSight logo

This is a three-part series of reviews of market-research tools you should be using but might not know about. First up is a review of MarketSight, survey data analysis software that allows you to create crosstabs, dashboards and perform statistical testing. Challenge: In a world where we need to let the data tell the story, we […]