Feedback: Tragedy, Farce, Sunlight

November 13, 2012 by 1 Comment

Episode 7 of RomiCast with Romi Mahajan is “The Feedback Episode.” We have two outstanding guests, Rob Hoehn, President of IdeaScale and Erik Koto, President of QuestionPro. Rob’s and Erik’s companies live at different points in the feedback chain.

Romi, Erik and Rob dig deep on the definition and nature of feedback. They talk about how it has changed over time, how companies are taking advantage of it, and elucidate some of the problems companies face in taking advantage of it. They discuss everything from the outdated nature of comment cards, the data deluge, and being the person to tell someone they have lettuce stuck in their teeth.

Sink your teeth into this lively discussion of the nature of contemporary feedback.

Click this link to visit the RomiCast download page on iTunes.

Here’s the episode on Research Access’ YouTube Channel:

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  3. The Information Diet: RomiCast Episode 2
  4. Stick It to the Boss
  5. Cool is for Fools: New Book by Romi Mahajan

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Filed Under: Customer Satisfaction, Podcasts, RomiCast, Uncategorized Tagged With: , , ,
About Romi Mahajan

Romi Mahajan is Chief Marketing Officer of sentiment analysis firm Metavana. A well-known speaker on the technology and media circuit, Mahajan serves on a variety of Advisory Boards and speaks at over a dozen industry events per year.