SoLoMo: How Social Media, Localization, & Mobile are Redefining Marketing Insights

March 20, 2012 by 2 Comments

webinarI’m pleased to announce the second in a series of webinars sponsored by Research Access in conjunction with GreenBook.

Our first joint webinar with Greenbook was on the subject of Big Data.

This webinar, entitled “SoLoMo: How Social Media, Localization & Mobile are Redefining Marketing Insights,” will be on Thursday, March 29th, at 1pm Eastern / 10am Pacific.

We have three esteemed panelists joining moderator Lenny Murphy, Editor of GreenBook Blog.

- Charlie Rader, Digital Insights Tools Leader, Procter & Gamble
- Steve Rappaport, ARF Knowledge Solutions Director and Author, Listen First!
- Andrew Jeavons, President, Survey Analytics

Charlie, Steve and Andrew will discuss ways that three paradigm-shifting factors – social media, localization and mobile are affecting the way marketing insights are conceptualized, collected and analyzed.

See you there!

Click this link to register for the webinar.

Related posts:

  1. What We’re Reading: Mobility, Asking Why, Social Media Research
  2. How Social Media and Mobile Devices Have Changed the Way We Segment
  3. A Social Media Marketer’s Take on Market Research
  4. Budgeting for Social Media
  5. Are Market Research Tools an Alternative for Social Media Haters?
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About Dana Stanley

Dana is the Editor-in-Chief of Research Access.