Comments on: Social Media Research – Using Facebook for Survey Invitations and Market Research

By: Social Media Online Classes | Blog | Facebook 101: Lesson Three Assignments

Thu, 30 Jun 2011 01:57:28 +0000

[...] Consider using Facebook ads to conduct a survey. Read this blog post and watch the slideshow for details from Research Access. [...]

By: WhatWorksWhere.com

WhatWorksWhere.com — Tue, 29 Mar 2011 20:18:23 +0000

Great article Vivek Your method is excellent for highly targeted market research and to be honest I personally have never tried using the paid advertising platform on Facebook to conduct Market Research. If you’re interested we just published an article about using Facebook’s new Question product to conduct market research for free using your Facebook brand page. http://whatworkswhere.com/index.php/2011/global/facebook-pages-how-to-use-them-for-free-market-research/

By: How To Get Product Development Input From Your Target Market Via Your Social Media Pages | Social Media Magic | Optimized Marketing Strategies and Services

Mon, 07 Mar 2011 16:03:28 +0000

[...] you need to do is transform a traditional Facebook advert into a survey invite. The ad will direct the reader to your survey page or app, and you can gather the info they leave [...]

By: Intersection of social media and research « Unnatural Language Processing

Intersection of social media and research « Unnatural Language Processing — Fri, 04 Mar 2011 06:26:58 +0000

[...] hosts data sets, actual datasets made freely available for conducting research, a how-to for using Facebook to recruit survey participants, and a prelim study on use of Facebook for health [...]

By: Social Media Research – How to optimize your Facebook Surveys « Wordpress Test

Wed, 08 Dec 2010 14:58:16 +0000

[...] Atterberry commented on my last post on Social Media Research – Using Facebook for Survey Invitations and Market Research – He said: Facebook rewards ads that keep it on the site. Direct the survey takers to a fan [...]

By: David Handel

David Handel — Mon, 26 Jul 2010 10:36:49 +0000

I think you will find our service achieves the same goals at a lower price however we only use a US panel for now.

Cheers,

By: admin

admin — Fri, 09 Jul 2010 09:28:25 +0000

I’ll have to check with our clients on the NDA.

By: Ananyaa

Ananyaa — Fri, 09 Jul 2010 09:08:36 +0000

Hi,
I’m an undergraduate student and am doing research on how companies are using social media to conduct market research. However I need to cite actual company examples.
Can I please know some of your clients who have found that this sort of advertising on facebook have helped their business?

Thank You.

By: Kreg Atterberry

Kreg Atterberry — Mon, 28 Jun 2010 20:01:16 +0000

Facebook rewards ads that keep it on the site. Direct the survey takers to a fan page with a special tab for your survey. It will cost you about half as much for running the same Facebook ad and not directing to an outside URL.

By: Hugh Bowen

Hugh Bowen — Mon, 28 Jun 2010 16:32:59 +0000

Ireally tried experimenting with FB and MySpace, advertising surveys of varying length. I was told my survey at 25 questions was too long, so I shortened it to 15, 10, then 7 questions. Still the same problem. I might get 250 people to come take the survey, but only 3 would complete. Even though I was giving away a reasonable prize, like $1500 in cash (as a sweepstakes). So I’d kind of given up on FB. Any thoughts? (my surveys tend to be about videogames, something I should think would be of interest).