Are you putting a lot of energy into work but NOT getting promoted quickly enough?
Do you spend time getting shit done and NOT playing politics?
Do you prioritize work-product over telling others about your work?
More steak, less sizzle?
Yeah, well, read on.
If you consider these things virtues, then your thinking is off. They are sins. They are absolute sins in Marketing.
For one simple reason: Marketing is ABOUT projection. In fact it is projection.
Like UFOs to lunatics, “good” marketing that never moves anyone only exists in the minds of the very marketers who only “get shit done” and don’t evangelize constantly (which frankly IS playing politics.)
So if you are getting stalled when awards are dispensed and think you are underappreciated, there is a way out. The first step, however, is to avoid invoking the tired old shibboleths to which you are clinging so dearly.
About Romi Mahajan
