VSS publishes historical database on media industry growth

Private equity firm Veronis Suhler Stevenson on Tuesday released “Communications Industry Historical Database 1975-2009,” a retrospective study of the media and communications industry. The study shows that total U.S. communications spending increased at a compound annual growth rate of 8.1% during that period.
The report tracks the changes in 21 major segments of the media and communications sector. Subscription television is the largest segment, totaling $155 billion in 2009. The database can be ordered at www.vss.com/historical09

About Vivek Bhaskaran

Vivek Bhaskaran is the President and CEO of Survey Analytics.

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